About ReserveNow

Since 2001, I managed a limousine and charter bus business that included more than 40 vehicles. Each day we would receive 80 to 90 email leads. Responding to all those leads required the attention of a full-time employee. We needed a faster and better way to respond to and manage all those leads. We also wanted to separate ourselves from our competitors in the view of our potential customers.

Back then, we were using basic email text and attaching vehicle photos. Then we had to sit and wait for the customer to call us, or not. Lots of people would write back, asking how to book. We had to do all our bookings over the phone, which required more full-time employees. We also noticed that many potential customers would take the time to book only after hours, since they worked during normal business hours. But after working all day, too we needed to go home even though we knew that our phone was still ringing. The result? Lost leads.

Reservenow.net was the result of a need to sell better, manage our leads, and do those tasks quickly. Mostly, we wanted to create a path of least resistance for our potential customers. Reservenow is a solution to that need, and has since evolved into a sales and e-commerce platform that can integrate with most customer relationship management systems. It is kind of like PayPal meets Salesforce.

Since building Reservenow and integrating it into our sales process, we have seen a dramatic increase in bookings. At the same time, our sales staff are now spending much less time on the phone taking reservations. In other words, this system increases our sales and decreases our expenses. It was such a winner that we decided not to keep it for ourselves anymore and to offer it to the public.